Is elf Vegan and Cruelty Free?

By Adriane Marie •  Updated: 01/16/23 •  3 min read

Is elf vegan? Is elf cruelty free? Does elf makeup test on animals? Here is all the info on elf products and brand that every ethical consumer wants to know…

Is elf Vegan + Cruelty Free?

How will this brand and products they sell impact your home, the environment, animals and laborers? Let’s find out!

If you’re like me, you do all the research you can to make sure brands and products fit your needs but don’t hurt the planet, animals or others. As an ethical consumer myself, I am giving you all the info I’ve found on whether elf is vegan and cruelty free.

Is elf vegan?

Yes, e.l.f is a 100%, fully vegan brand. None of their products contain animal derived ingredients.

Does elf makeup test on animals?

No, elf makeup does not test on animals.

Is elf cruelty free?

Yes, e.l.f is cruelty free. They do not test on animals.

Check out this Cruelty Free Brands List to find more animal friendly brands.

Is elf Vegan + Cruelty Free?

Where is e.l.f based?

e.l.f headquarters are located in Oakland, California.

What is e.l.f’s email address?

You can contact e.l.f via email at elf@elfcosmetics.com.

How to alternatively contact e.l.f?

Alternatively, you can contact e.l.f here.


A warning about “cruelty free” icons from PETA or Leaping Bunny.

These symbols indicate animal testing was not a part of the making of a product but they do not mean a product is vegan! While their approval ought to include not adding ingredients from an animals’ bodies, there is no changing their criteria for what they deem “cruelty free”. Thus, the ethical consumer must dig deeper for answers…

To make matters worse, “certified vegan” logos from Vegan Society or Vegan Action indicate whether individual products are vegan but this does not apply to the entire brand.

So if products are cruelty free they might not be vegan. If a products are vegan they might not be cruelty free.

If this insight incites feelings of exasperation, you are not alone…

So how can ethical consumers determine whether a brand is fully vegan or not?

Searching for answers as an ethical consumer is frustrating and time consuming. The HEALabel App makes it fast and easy to see brands’ vegan + cruelty free status.

Download the free HEALabel app here. Quick. Straightforward. Unbiased.

ETHICAL CONSUMER TIPS:

Adriane Marie

Hi, I'm Adriane, creator of HEALabel! I organize info for you to comprehensively see how purchases impact health, environment, animals and laborers. Stay aware because you care! Subscribe below to get my weekly newsletter with tips, new info and other ethical consumer insight.

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