Is SAPPHO New Paradigm vegan and cruelty free? This is a question every ethical shopper asks when buying new makeup and cosmetics.
How will this brand and products they sell impact your home, the environment, animals and laborers? Let’s find out!
If you’re like me, you do all the research you can to make sure brands and products fit your needs but don’t hurt the planet, animals or others. As an ethical consumer myself, I am giving you all the info I’ve found on whether SAPPHO New Paradigm is vegan and cruelty free.
Is SAPPHO New Paradigm vegan?
Yes, SAPPHO New Paradigm is a 100%, fully vegan brand. None of their products contain animal derived ingredients.
Is SAPPHO New Paradigm cruelty free?
Yes, SAPPHO New Paradigm is cruelty free. They do not test on animals.
Check out this Cruelty Free Brands List to discover more animal friendly brands.
Are they certified?
Yes, SAPPHO New Paradigm is cruelty free certified by PETA.
Where are they based?
SAPPHO New Paradigm headquarters are located in Canada.
What is SAPPHO New Paradigm’s email address?
You can contact SAPPHO New Paradigm via email at hello@mysappho.com.
How to alternatively contact SAPPHO New Paradigm?
Alternatively, you can contact SAPPHO New Paradigm here.
Did you know…If products are cruelty free they are not necessarily vegan. If products are vegan they are not necessarily cruelty free!
If this insight incites feelings of exasperation, you are not alone…
So how can ethical consumers determine whether a brand is fully vegan or not?
Searching for answers as an ethical consumer is frustrating and time consuming. The HEALabel App makes it fast and easy to see brands’ vegan + cruelty free status.
Download the free HEALabel app here. Quick. Straightforward. Unbiased.
Ethical Consumer Tips:
- “Plant Based” does not mean vegan.
- If a brand uses “Vegetarian” to describe their products it is another red flag because it allows for beeswax, honey, milk, lanolin, and more animal ingredients.
- If a brand has a special, separate vegan category that implies other products are not vegan.
- Greenwashing is when brands make themselves look good but hide unethical aspects pertaining to sustainability, veganism, health and the like. Sadly, it’s such common practice that there is now a dedicated term for the self vindicating marketing style. Be skeptical of marketing strategies that use the color green on packaging or terms like eco friendly, sustainable, organic, natural that might make a brand seem ethical when they might not be.
- It’s great that many brands now offer vegan products but it’s always best to support 100% fully vegan brands that do not profit from and continue to fund animal agriculture in any way.
